← United States · Coverage record
US · SEC FORM 4
CLOROX CO /DE/
CLX · NYSE · CIK 0000021076 · Consumer Defensive · Household & Personal Products
INSIDER SIGNAL
1 buyers · 1 purchase transaction lines · $429.1K gross purchase
WHY THIS SIGNAL?
Score anatomy
Each bar shows the contribution to the current score; the weights and formula stay unchanged.
What is holding the score back?
- ⚠ Cluster breadth is moderate · 1 insider(s), not 4+
- ⚠ Purchase activity is becoming less recent
- ✓ Role scores high · most senior buyer: Director
Purchase-size comments are relative to the model scale. Average daily volume is a separate market-context diagnostic.
US-v1.2 ranks qualifying equity purchases under the current 180-day rules. The score is a research priority, not a return forecast or probability. Backtests have not shown that a higher US score is followed by better returns.
Insider activity timeline
Owner lanes show the latest 180 days. Symbol shape identifies the transaction type; sales remain context only.
Showing the six most active owners; 2 additional owner(s) remain in Form 4 evidence.
Purchase breadth & concentration
Roles in the peak window: Director. Concentration uses priced qualifying P lines only and does not change the saved score.
SIGNAL HISTORY
Latest recorded score
- 51.8
- 51.7
- 51.7
- 51.6
- 51.6
Only scores saved when a full US scoring run completed are shown; gaps are not reconstructed.
Recent Form 4 activity
P is an open-market or private purchase. S is a sale. M, F, A and G usually describe exercises, tax withholding, awards and gifts. These categories remain visually separate.
Market context
Market context provides additional background on recent price performance and risk. It does not affect the Insider Signal.
Price performance
- 1M
- -5.6%
- 3M
- -11.8%
- 6M
- -20.4%
- 12M
- -29.9%
Volatility & liquidity
- Volatility
- 27.1%
- Beta
- 0.54
- Avg daily value
- USD 237.4M
Valuation
- Market cap
- USD 10.1B
- P/E
- 16.9×
Fundamentals
- Profit margin
- 8.7%
- ROE
- 163.8%
- Industry
- Household & Personal Products
Market data
Price data up to: 2026-10-11 · Price source: OpenBB/yfinance · From SEC filings: Market cap, P/E · Fiscal year ended: 2026-06-30 · Market cap is the shares outstanding stated on the filing cover multiplied by the latest close. Share count date: 2026-04-16 · From Yahoo Finance: Profit margin, ROE · Status: PASS
Short interest
Short interest is external context reported to FINRA by broker-dealers. It does not affect the Insider Signal.
- Shares short
- 11,584,354
- Previous report
- 8,498,860
- Avg daily volume
- 3,325,379
- Days to cover
- 3.5
FINRA settlement date: 2026-09-30 · Captured 2026-10-12 · FINRA equity short interest ↗. A share count, published about a week after each of two settlement dates a month; not a percentage of shares outstanding.
Historical equity purchases
Qualifying code P transactions in the local Form 4 history, including purchases outside the current signal window.
| Transaction date | Reporting owner | Type | Security | Shares | Avg. price | Approx. value | Source |
|---|---|---|---|---|---|---|---|
| 2026-05-05 | Breber Pierre R | Purchase (P) | Common Stock | 5,000 | USD 85.82 | USD 429,100 | SEC filing ↗ |
| 2025-11-21 | Breber Pierre R | Purchase (P) | Common Stock | 4,000 | USD 104.13 | USD 416,520 | SEC filing ↗ |
| 2025-05-07 | Breber Pierre R | Purchase (P) | Common Stock | 4,000 | USD 136.57 | USD 546,280 | SEC filing ↗ |
Form 4 evidence
44 transaction lines in the latest 365-day window; 536 in local history.
| Date | Owner | Type | Security | Shares | Avg. price | Approx. value | Source |
|---|---|---|---|---|---|---|---|
| 2026-10-05 | Rendle Linda J | Tax withholding (F) | Common Stock | 12,681 | USD 80.41 | USD 1,019,679 | SEC filing ↗ |
| 2026-10-05 | Rendle Linda J | Award / grant (A) | Common Stock | 29,352 | USD 80.41 | USD 2,360,194 | SEC filing ↗ |
| 2026-10-05 | Peck Laurene E | Tax withholding (F) | Common Stock | 369 | USD 80.41 | USD 29,671 | SEC filing ↗ |
Show recent Form 4 evidence (30 grouped rows)
| Date | Owner | Type | Security | Shares | Avg. price | Approx. value | Source |
|---|---|---|---|---|---|---|---|
| 2026-10-05 | Rendle Linda J | Tax withholding (F) | Common Stock | 12,681 | USD 80.41 | USD 1,019,679 | SEC filing ↗ |
| 2026-10-05 | Rendle Linda J | Award / grant (A) | Common Stock | 29,352 | USD 80.41 | USD 2,360,194 | SEC filing ↗ |
| 2026-10-05 | Peck Laurene E | Tax withholding (F) | Common Stock | 369 | USD 80.41 | USD 29,671 | SEC filing ↗ |
| 2026-10-05 | Peck Laurene E | Award / grant (A) | Common Stock | 1,172 | USD 80.41 | USD 94,241 | SEC filing ↗ |
| 2026-10-05 | Marriner Kirsten | Tax withholding (F) | Common Stock | 4,093 | USD 80.41 | USD 329,118 | SEC filing ↗ |
| 2026-10-05 | Marriner Kirsten | Award / grant (A) | Common Stock | 6,637 | USD 80.41 | USD 533,681 | SEC filing ↗ |
| 2026-10-05 | Hyder Chris T | Tax withholding (F) | Common Stock | 1,632 | USD 80.41 | USD 131,229 | SEC filing ↗ |
| 2026-10-05 | Hyder Chris T | Award / grant (A) | Common Stock | 4,191 | USD 80.41 | USD 336,998 | SEC filing ↗ |
| 2026-10-05 | Hilt Angela C | Tax withholding (F) | Common Stock | 4,647 | USD 80.41 | USD 373,665 | SEC filing ↗ |
| 2026-10-05 | Hilt Angela C | Award / grant (A) | Common Stock | 6,637 | USD 80.41 | USD 533,681 | SEC filing ↗ |
| 2026-10-05 | Bellet Luc | Tax withholding (F) | Common Stock | 1,611 | USD 80.41 | USD 129,541 | SEC filing ↗ |
| 2026-10-05 | Bellet Luc | Award / grant (A) | Common Stock | 1,677 | USD 80.41 | USD 134,848 | SEC filing ↗ |
| 2026-10-05 | Barton Nina | Tax withholding (F) | Common Stock | 1,106 | USD 80.41 | USD 88,933 | SEC filing ↗ |
| 2026-09-23 | Rendle Linda J | Award / grant (A) | Common Stock | 50,988 | USD 83.94 | USD 4,279,933 | SEC filing ↗ |
| 2026-09-23 | Peck Laurene E | Award / grant (A) | Common Stock | 2,192 | USD 83.94 | USD 183,996 | SEC filing ↗ |
| 2026-09-23 | Marriner Kirsten | Award / grant (A) | Common Stock | 12,389 | USD 83.94 | USD 1,039,933 | SEC filing ↗ |
| 2026-09-23 | Hyder Chris T | Award / grant (A) | Common Stock | 13,342 | USD 83.94 | USD 1,119,927 | SEC filing ↗ |
| 2026-09-23 | Hilt Angela C | Award / grant (A) | Common Stock | 11,436 | USD 83.94 | USD 959,938 | SEC filing ↗ |
| 2026-09-23 | Bellet Luc | Award / grant (A) | Common Stock | 11,913 | USD 83.94 | USD 999,977 | SEC filing ↗ |
| 2026-09-23 | Barton Nina | Award / grant (A) | Common Stock | 10,721 | USD 83.94 | USD 899,921 | SEC filing ↗ |
| 2026-07-22 | Barton Nina | Tax withholding (F) | Common Stock | 1,681 | USD 95.69 | USD 160,855 | SEC filing ↗ |
| 2026-07-15 | Hyder Chris T | Tax withholding (F) | Common Stock | 277 | USD 94.75 | USD 26,246 | SEC filing ↗ |
| 2026-06-17 | Marriner Kirsten | Award / grant (A) | Common Stock | 26,324 | USD 94.97 | USD 2,499,990 | SEC filing ↗ |
| 2026-06-17 | Hyder Chris T | Award / grant (A) | Common Stock | 42,118 | USD 94.97 | USD 3,999,946 | SEC filing ↗ |
| 2026-06-17 | Hilt Angela C | Award / grant (A) | Common Stock | 26,324 | USD 94.97 | USD 2,499,990 | SEC filing ↗ |
| 2026-06-17 | Bellet Luc | Award / grant (A) | Common Stock | 42,118 | USD 94.97 | USD 3,999,946 | SEC filing ↗ |
| 2026-05-05 | Breber Pierre R | Purchase (P) | Common Stock | 5,000 | USD 85.82 | USD 429,100 | SEC filing ↗ |
| 2026-04-01 | Bellet Luc | Tax withholding (F) | Common Stock | 244 | USD 103.63 | USD 25,286 | SEC filing ↗ |
| 2026-03-13 | Hyder Chris T | Tax withholding (F) | Common Stock | 41 | USD 108.73 | USD 4,458 | SEC filing ↗ |
| 2026-03-13 | Grier Stacey | Tax withholding (F) | Common Stock | 32 | USD 108.73 | USD 3,479 | SEC filing ↗ |
Multiple price lines in one filing are grouped and share-weighted. Price and value are blank when a grouped filing line lacks price evidence.
Snapshot & identity
| Snapshot date | 2026-10-18 |
|---|---|
| Ranking version | US-v1.2 |
| Data quality | PASS ELIGIBLE · — |
| Ticker | CLX |
| CIK | 0000021076 |
| Sector | Consumer Defensive |
| Industry | Household & Personal Products Yahoo Finance |
| SEC SIC | 2842 Specialty Cleaning, Polishing and Sanitation Preparations |
| Exchange | NYSE |
Data coverage
| Local Form 4 history | 536 transaction lines from 2020-02-07 to 2026-10-05 3 P purchase lines · 61 S sale lines · 472 other lines |
|---|---|
| SEC company submissions | Open SEC filings ↗ |
Local ledger as of 2026-10-18. Mapping status is an audit field and does not erase SEC filing evidence.