← United States · Coverage record
US · SEC FORM 4
PEPSICO INC
PEP · Nasdaq · CIK 0000077476 · Consumer Defensive · Beverages—Non-Alcoholic
INSIDER SIGNAL
1 buyers · 3 purchase transaction lines · $17.9M gross purchase
WHY THIS SIGNAL?
Score anatomy
Each bar shows the contribution to the current score; the weights and formula stay unchanged.
What is holding the score back?
- ⚠ Cluster breadth is moderate · 1 insider(s), not 4+
- ✓ Role scores high · most senior buyer: Director
- ✓ Recent activity · latest purchase 2026-10-14
Purchase-size comments are relative to the model scale. Average daily volume is a separate market-context diagnostic.
US-v1.2 ranks qualifying equity purchases under the current 180-day rules. The score is a research priority, not a return forecast or probability. Backtests have not shown that a higher US score is followed by better returns.
Insider activity timeline
Owner lanes show the latest 180 days. Symbol shape identifies the transaction type; sales remain context only.
Showing the six most active owners; 9 additional owner(s) remain in Form 4 evidence.
Purchase breadth & concentration
Roles in the peak window: Director. Concentration uses priced qualifying P lines only and does not change the saved score.
SIGNAL HISTORY
Latest recorded score
- 69.7
Only scores saved when a full US scoring run completed are shown; gaps are not reconstructed.
Recent Form 4 activity
P is an open-market or private purchase. S is a sale. M, F, A and G usually describe exercises, tax withholding, awards and gifts. These categories remain visually separate.
Market context
Market context provides additional background on recent price performance and risk. It does not affect the Insider Signal.
Price performance
- 1M
- -1.6%
- 3M
- -2.9%
- 6M
- -16.6%
- 12M
- -13.0%
Volatility & liquidity
- Volatility
- 21.8%
- Beta
- —
- Avg daily value
- USD 1.1B
Valuation
- Market cap
- USD 179.2B
- P/E
- 21.7×
Fundamentals
- Profit margin
- 8.8%
- ROE
- 40.4%
- Industry
- Beverages—Non-Alcoholic
Market data
Price data up to: 2026-10-18 · Price source: OpenBB/yfinance; volume from price cache (yfinance) · From SEC filings: Market cap, P/E, Profit margin, ROE · Fiscal year ended: 2025-12-27 · Market cap is the shares outstanding stated on the filing cover multiplied by the latest close. Share count date: 2026-10-01 · Status: PASS
Short interest
Short interest is external context reported to FINRA by broker-dealers. It does not affect the Insider Signal.
- Shares short
- 23,293,009
- Previous report
- 25,853,939
- Avg daily volume
- 9,951,472
- Days to cover
- 2.3
FINRA settlement date: 2026-09-30 · Captured 2026-10-12 · FINRA equity short interest ↗. A share count, published about a week after each of two settlement dates a month; not a percentage of shares outstanding.
Historical equity purchases
Qualifying code P transactions in the local Form 4 history, including purchases outside the current signal window.
| Transaction date | Reporting owner | Type | Security | Shares | Avg. price | Approx. value | Source |
|---|---|---|---|---|---|---|---|
| 2026-10-14 | POHLAD ROBERT C | Purchase (P) | PepsiCo, Inc. Common Stock | 139,571 | USD 128.28 | USD 17,904,168 | SEC filing ↗ |
Form 4 evidence
87 transaction lines in the latest 365-day window; 580 in local history.
| Date | Owner | Type | Security | Shares | Avg. price | Approx. value | Source |
|---|---|---|---|---|---|---|---|
| 2026-10-14 | POHLAD ROBERT C | Purchase (P) | PepsiCo, Inc. Common Stock | 139,571 | USD 128.28 | USD 17,904,168 | SEC filing ↗ |
| 2026-10-01 | Weisser Alberto | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | VASELLA DANIEL | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
Show recent Form 4 evidence (30 grouped rows)
| Date | Owner | Type | Security | Shares | Avg. price | Approx. value | Source |
|---|---|---|---|---|---|---|---|
| 2026-10-14 | POHLAD ROBERT C | Purchase (P) | PepsiCo, Inc. Common Stock | 139,571 | USD 128.28 | USD 17,904,168 | SEC filing ↗ |
| 2026-10-01 | Weisser Alberto | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | VASELLA DANIEL | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | POHLAD ROBERT C | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | Lewis Dave J | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | Gibbs David W | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | Gass Michelle | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | Diamond Susan M | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | DUBLON DINA | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | Conde Cesar | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | COOPER EDITH W | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | COOK IAN M | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-10-01 | Bailey Jennifer | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,592 | USD 125.60 | USD 200,000 | SEC filing ↗ |
| 2026-09-30 | Weisser Alberto | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,336 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | VASELLA DANIEL | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,771 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | POHLAD ROBERT C | Award / grant (A) | PepsiCo, Inc. Common Stock | 235 | USD 126.72 | USD 29,787 | SEC filing ↗ |
| 2026-09-30 | Lewis Dave J | Award / grant (A) | PepsiCo, Inc. Common Stock | 416 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | Gibbs David W | Award / grant (A) | PepsiCo, Inc. Common Stock | 14 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | Gass Michelle | Award / grant (A) | PepsiCo, Inc. Common Stock | 468 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | Diamond Susan M | Award / grant (A) | PepsiCo, Inc. Common Stock | 165 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | DUBLON DINA | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,951 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | Conde Cesar | Award / grant (A) | PepsiCo, Inc. Common Stock | 737 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | COOPER EDITH W | Award / grant (A) | PepsiCo, Inc. Common Stock | 320 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | COOK IAN M | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,888 | USD — | USD — | SEC filing ↗ |
| 2026-09-30 | Bailey Jennifer | Award / grant (A) | PepsiCo, Inc. Common Stock | 158 | USD — | USD — | SEC filing ↗ |
| 2026-08-06 | POHLAD ROBERT C | J (J) | PepsiCo, Inc. Common Stock | 979,731 | USD 0.00 | USD 0 | SEC filing ↗ |
| 2026-08-05 | POHLAD ROBERT C | Award / grant (A) | PepsiCo, Inc. Common Stock | 398 | USD — | USD — | SEC filing ↗ |
| 2026-08-03 | Krishnan Ramkumar | J (J) | PepsiCo, Inc. Common Stock | 7,008 | USD — | USD — | SEC filing ↗ |
| 2026-07-27 | Flavell David | Sale (S) | PepsiCo, Inc. Common Stock | 2,900 | USD 139.54 | USD 404,666 | SEC filing ↗ |
| 2026-07-01 | Willemsen Eugene | Award / grant (A) | PepsiCo, Inc. Common Stock | 1,349 | USD 0.00 | USD 0 | SEC filing ↗ |
Multiple price lines in one filing are grouped and share-weighted. Price and value are blank when a grouped filing line lacks price evidence.
Snapshot & identity
| Snapshot date | 2026-10-18 |
|---|---|
| Ranking version | US-v1.2 |
| Data quality | PASS ELIGIBLE · — |
| Ticker | PEP |
| CIK | 0000077476 |
| Sector | Consumer Defensive |
| Industry | Beverages—Non-Alcoholic Yahoo Finance |
| SEC SIC | 2080 Beverages |
| Exchange | Nasdaq |
Data coverage
| Local Form 4 history | 580 transaction lines from 2020-02-18 to 2026-10-14 3 P purchase lines · 48 S sale lines · 529 other lines |
|---|---|
| SEC company submissions | Open SEC filings ↗ |
Local ledger as of 2026-10-18. Mapping status is an audit field and does not erase SEC filing evidence.