Stock Trading Canary

United States · SEC Form 4 · Snapshot date: 2026-10-18 · Built: 2026-10-18 · 中文

← United States · Coverage record

US · SEC FORM 4

Simply Good Foods Co

SMPL · Nasdaq · CIK 0001702744 · Consumer Defensive · Packaged Foods

INSIDER SIGNAL

62.8 / 100

2 buyers · 2 purchase transaction lines · $1.1M gross purchase

WHY THIS SIGNAL?

Buyer breadthLow
Purchase sizeModerate
RoleStrong
RecencyLow
ConvictionStrong
Score anatomy

Each bar shows the contribution to the current score; the weights and formula stay unchanged.

Cluster+14.0 / 35
Purchase size+18.1 / 25
Role+20.0 / 20
Recency+0.7 / 10
Conviction+10.0 / 10

What is holding the score back?

  • ⚠ Cluster breadth is moderate · 2 insider(s), not 4+
  • ⚠ Purchase activity is becoming less recent
  • ✓ Role scores high · most senior buyer: Director

Purchase-size comments are relative to the model scale. Average daily volume is a separate market-context diagnostic.

US-v1.2 ranks qualifying equity purchases under the current 180-day rules. The score is a research priority, not a return forecast or probability. Backtests have not shown that a higher US score is followed by better returns.

Insider activity timeline

Owner lanes show the latest 180 days. Symbol shape identifies the transaction type; sales remain context only.

AprMayJunJulAugSepOct
DALEY CLAYTON C JRDirector
●
WEST DAVID JDirector
○
KILTS JAMES MDirector
●
Bealer Christopher JChief Financial Officer
○
KRAFT TIMOTHY RICHARDChf Administrative Officer
○
● Purchase▼ Sale○ Other

—

Purchase breadth & concentration

QUALIFYING BUYERS2
PURCHASE CONCENTRATION89%Largest buyer: KILTS JAMES M · $991.2K
CLUSTER BUYING · 15D1 insiderPeak activity: 2026-04-23–2026-04-23

Roles in the peak window: Director. Concentration uses priced qualifying P lines only and does not change the saved score.

SIGNAL HISTORY

62.8 / 100

Latest recorded score

→ +0.0 ptsversus the previous recorded snapshot
  1. 62.8
  2. 62.9
  3. 62.9
  4. 62.8
  5. 62.8

Only scores saved when a full US scoring run completed are shown; gaps are not reconstructed.

Recent Form 4 activity

4Purchases
1Sales
31Other Form 4 lines
26SEC filings · 365 days
BUYING2 qualifying P line(s) · 180 days
SELLING0 sale line(s) · context only
OTHER4 exercise / withholding / award / gift / other lines
10b5-1 / PLANNEDNot assessed

P is an open-market or private purchase. S is a sale. M, F, A and G usually describe exercises, tax withholding, awards and gifts. These categories remain visually separate.

Market context

Market context provides additional background on recent price performance and risk. It does not affect the Insider Signal.

Price performance

1M
-0.6%
3M
-23.5%
6M
-2.5%
12M
-57.7%

Volatility & liquidity

Volatility
41.1%
Beta
—
Avg daily value
USD 22.7M

Valuation

Market cap
USD 900.5M
P/E
8.7×

Fundamentals

Profit margin
7.1%
ROE
5.7%
Industry
Packaged Foods

Market data

Price data up to: 2026-10-11 · Price source: OpenBB/yfinance; volume from price cache (yfinance) · From SEC filings: Market cap, P/E, Profit margin, ROE · Fiscal year ended: 2025-08-30 · Market cap is the shares outstanding stated on the filing cover multiplied by the latest close. Share count date: 2026-07-02 · Status: PASS

Short interest

Short interest is external context reported to FINRA by broker-dealers. It does not affect the Insider Signal.

Shares short
7,945,133
Previous report
7,632,717
Avg daily volume
2,322,897
Days to cover
3.4

FINRA settlement date: 2026-09-30 · Captured 2026-10-12 · FINRA equity short interest ↗. A share count, published about a week after each of two settlement dates a month; not a percentage of shares outstanding.

Historical equity purchases

Qualifying code P transactions in the local Form 4 history, including purchases outside the current signal window.

Transaction dateReporting ownerTypeSecuritySharesAvg. priceApprox. valueSource
2026-05-14DALEY CLAYTON C JRPurchase (P)Common Stock10,000USD 11.78USD 117,800SEC filing ↗
2026-04-23KILTS JAMES MPurchase (P)Common Stock80,000USD 12.39USD 991,200SEC filing ↗
2025-11-17Clawson Michael LPurchase (P)Common Stock5,000USD 20.00USD 100,000SEC filing ↗
2025-11-06Bealer Christopher JPurchase (P)Common Stock9,946USD 20.01USD 199,019SEC filing ↗
2025-07-23Tanner Geoff EPurchase (P)Common Stock6,050USD 33.11USD 200,316SEC filing ↗
2023-07-03Tanner Geoff EPurchase (P)Common Stock6,850USD 36.61USD 250,778SEC filing ↗
2023-04-10Tanner Geoff EPurchase (P)Common Stock6,912USD 36.17USD 250,007SEC filing ↗
2020-11-02Montgomery Robert G.Purchase (P)Common Stock2,000USD 18.98USD 37,960SEC filing ↗
2020-05-06WHITE JAMES DPurchase (P)Common Stock2,780USD 17.97USD 49,963SEC filing ↗
2020-04-28KILTS JAMES MPurchase (P)Common Stock87,862USD 16.88USD 1,483,111SEC filing ↗
2020-04-15KILTS JAMES MPurchase (P)Common Stock32,507USD 16.57USD 538,641SEC filing ↗
2020-04-15GOOLSBY MICHELLE PPurchase (P)Common Stock5,000USD 16.59USD 82,950SEC filing ↗
2020-04-14KILTS JAMES MPurchase (P)Common Stock14,582USD 16.76USD 244,394SEC filing ↗
2020-04-14GOOLSBY MICHELLE PPurchase (P)Common Stock5,000USD 16.88USD 84,400SEC filing ↗
2020-04-13Ratzan Brian K.Purchase (P)Common Stock15,000USD 16.00USD 240,000SEC filing ↗

Form 4 evidence

36 transaction lines in the latest 365-day window; 355 in local history.

DateOwnerTypeSecuritySharesAvg. priceApprox. valueSource
2026-07-22KRAFT TIMOTHY RICHARDAward / grant (A)Common Stock88,081USD 0.00USD 0SEC filing ↗
2026-07-22Bealer Christopher JAward / grant (A)Common Stock73,361USD 0.00USD 0SEC filing ↗
2026-05-14DALEY CLAYTON C JRPurchase (P)Common Stock10,000USD 11.78USD 117,800SEC filing ↗
Show recent Form 4 evidence (30 grouped rows)
DateOwnerTypeSecuritySharesAvg. priceApprox. valueSource
2026-07-22KRAFT TIMOTHY RICHARDAward / grant (A)Common Stock88,081USD 0.00USD 0SEC filing ↗
2026-07-22Bealer Christopher JAward / grant (A)Common Stock73,361USD 0.00USD 0SEC filing ↗
2026-05-14DALEY CLAYTON C JRPurchase (P)Common Stock10,000USD 11.78USD 117,800SEC filing ↗
2026-05-12WEST DAVID JGift (G)Common Stock348,000USD 0.00USD 0SEC filing ↗
2026-04-23KILTS JAMES MPurchase (P)Common Stock80,000USD 12.39USD 991,200SEC filing ↗
2026-04-16Bealer Christopher JTax withholding (F)Common Stock2,361USD 11.61USD 27,411SEC filing ↗
2026-03-04Held Amy CTax withholding (F)Common Stock1,891USD 16.38USD 30,975SEC filing ↗
2026-01-28WHITE JAMES DAward / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2026-01-28WEST DAVID JAward / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2026-01-28Schena Joseph JAward / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2026-01-28Ratzan Brian K.Award / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2026-01-28RITTERBUSH DAVID WAward / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2026-01-28Montgomery Robert G.Award / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2026-01-28Mally RomithaAward / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2026-01-28KILTS JAMES MAward / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2026-01-28GOOLSBY MICHELLE PAward / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2026-01-28DALEY CLAYTON C JRAward / grant (A)Common Stock6,500USD 0.00USD 0SEC filing ↗
2025-11-17Clawson Michael LPurchase (P)Common Stock5,000USD 20.00USD 100,000SEC filing ↗
2025-11-11Matthews Timothy AllenSale (S)Common Stock5,859USD 19.47USD 114,075SEC filing ↗
2025-11-08Thomas RyanTax withholding (F)Common Stock780USD 19.99USD 15,592SEC filing ↗
2025-11-08Thomas RyanAward / grant (A)Common Stock12,859USD 0.00USD 0SEC filing ↗
2025-11-08Tanner Geoff ETax withholding (F)Common Stock6,235USD 19.99USD 124,638SEC filing ↗
2025-11-08Tanner Geoff EAward / grant (A)Common Stock62,405USD 0.00USD 0SEC filing ↗
2025-11-08Matthews Timothy AllenTax withholding (F)Common Stock452USD 19.99USD 9,035SEC filing ↗
2025-11-08Matthews Timothy AllenAward / grant (A)Common Stock4,681USD 0.00USD 0SEC filing ↗
2025-11-08KRAFT TIMOTHY RICHARDTax withholding (F)Common Stock1,894USD 19.99USD 37,861SEC filing ↗
2025-11-08KRAFT TIMOTHY RICHARDAward / grant (A)Common Stock23,424USD 0.00USD 0SEC filing ↗
2025-11-08Held Amy CTax withholding (F)Common Stock1,153USD 19.99USD 23,048SEC filing ↗
2025-11-08Held Amy CAward / grant (A)Common Stock14,277USD 0.00USD 0SEC filing ↗
2025-11-08Heflin Stuart E. Jr.Tax withholding (F)Common Stock1,073USD 19.99USD 21,449SEC filing ↗

Multiple price lines in one filing are grouped and share-weighted. Price and value are blank when a grouped filing line lacks price evidence.

Snapshot & identity

Snapshot date2026-10-18
Ranking versionUS-v1.2
Data qualityPASS ELIGIBLE · —
TickerSMPL
CIK0001702744
SectorConsumer Defensive
IndustryPackaged Foods Yahoo Finance
SEC SIC2000 Food and Kindred Products
ExchangeNasdaq

Data coverage

Local Form 4 history355 transaction lines from 2020-01-14 to 2026-07-22
30 P purchase lines · 67 S sale lines · 258 other lines
SEC company submissionsOpen SEC filings ↗

Local ledger as of 2026-10-18. Mapping status is an audit field and does not erase SEC filing evidence.